You’ve got great products and services

But can people find you?

attract more visitors to your website, increasing your leads and revenue

SEO or Search Engine Optimization is the process of optimizing a website to help ensure it is ‘loved’ by search engines and as a consequence its page ranking improves.

Our team of SEO specialists use a range of techniques coupled with a highly effective systematic process and extensive experience to ensure that your investment in SEO will give you:

  • Increased traffic to your website
  • A higher search ranking
  • Increased brand awareness and credibility
  • Engaging with and building a stronger relationship with your customer base

What Is SEO?

SEO is the process of optimising your website and your online presence in order to get you noticed by Search Engines, especially Google, Yahoo and Bing.  SEO activities build authority for your website so that it gets noticed and picked up by search engines. SEO is mainly divided into two categories:

  • Onsite SEO
  • Offsite SEO
SEO for Retail?
Hover your mouse to see if SEO works for retailers.
"Search engine marketing, including SEO, is the most effective acquisition channel for 85 percent of retailers."
Source - Shop.org.
SEO For Lead Generation.
Does SEO Work for Lead Generation?
Organic search leads achieve a 14% close rate, compared to only 1.7% for outbound marketing leads.
Can SEO Generate Revenue?
Does SEO attract revenue generating customers?
According to BrightEdge data, organic search was the largest driver of traffic to websites across sectors studied, and the largest driver of revenue – even over paid search – in most sectors studied.

Onsite SEO

Onsite SEO includes all the edits, optimisations and other important work undertaken on your website to make it more search engine friendly and also make it compliant to all the necessary Search Engine guidelines. Our SEO specialists follow strict guidelines and make sure that only ethical practices and permitted techniques are used.  All of this ensures your website stays robust and healthy and therefore firing on all cylinders.

This work will usually include detailed technical work focused on Meta Tags, Pretty URLS, Content Optimisation, and ensuring Internal and External Link Structure protocols are optimized.

In order to fully optimise your website performance this critical, but often poorly executed work, acts as the foundation builder preparing your website to accept and benefit fully from the Offsite SEO work that we will also undertake for you. Without proper Onsite SEO preparation even the best Offsite work will fail.

Offsite SEO

Offsite SEO includes all the work done to build the necessary authority and exposure for your website and business. The more quality links your website has to other relevant and established websites the more authority it has with Search Engines. Some examples of the offsite SEO work we do include:

  • Link Building
  • Content Marketing
  • Web 2.0 Blog Creation
  • Press Releases
  • PDF Distribution
  • Social Media Marketing (Social Signals)
  • Social Bookmarking

Offsite SEO builds the necessary authority and backlinks to your website, put simply the better quality and relevance of backlinks (links on other websites pointing to your website) you have, the more authority you generate on Google.

Why Does Your Business Need SEO?

Because it doesn’t matter how good your products or services are if your audience can’t find you.

Visibility is crucial. Your potential customers are searching for your service or product right now on search engines and if you aren’t on the top of the results you lose that opportunity to connect.

Drive traffic and increase leads, conversions and sales

Increased visibility and exposure in an increasingly competitive online environment is the key to attracting traffic to your site with the objective of building engagement and loyalty with a prospective customer and converting that interaction into sales and revenue.

Secure a competitive advantage

Working with Digital SPS allows you to secure a competitive advantage and give your business the increased visibility and exposure it deserves. Our team of experienced SEO practitioners and Internet Marketing Strategists use their full range of proven, ethical techniques coupled with innovative thinking and constant monitoring to ensure that you get the best results possible in terms of search engine rankings.

We have successfully helped numerous businesses to dominate the Search Engine results and get found online.

DIGITAL SPS PROCESS FOR SEO

  • WEBSITE & COMPETITOR REVIEW

    The Digital SPS team of SEO experts will review and critique your website and come up with a winning SEO strategy for your business.

  • ONSITE SEO

    After the website review our team will start working on your website optimising it for dominating the search engine results.

  • OFFSITE SEO

    Offsite SEO is an ongoing activity and starts as soon as onsite SEO is completed. Our SEO team sets out to work their magic on your website.

  • RESULTS

    We regularly monitor, review and report on progress. Once your initial batch of keywords start to get ranked your number of leads or sales start increasing.

  • ADD NEW KEYWORDS

    Part of our unique approach is that we don't limit the number of keywords. When your keywords get ranked we continually add new keywords to the pool.

  • Digital SPS have met deadlines and has proven to be very responsive.  I would recommend them without hesitation.

    Cal BartonManaging Director, Atlas Television